Vans 2012 OTW | Ludlow Decon


Vans OTW’s Ludlow silhouette is the lifestyle and skate brand’s answer to the more casual footwear segment. Since its inception, the pair has been mocked up in everything from nylon to premium suede and leather. For Fall/Winter 2012 the brand introduces the Ludlow Decon in a Mineral/White colorway. The fairly simple execution is topped off with a contrasting white outsole.

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Wiz Khalifa X The Weeknd | Remember You Official Video


Wiz Khalifa drops an uncharacteristically dark and homoerotic clip for his latest track. “Remember You” features Canadian R&B recording artist and producer The Weeknd (not to be confused with Canadian indie pop-rockers The Weekend) and hails from Khalifa’s forthcoming O.N.I.F.C. album. Although the Canadian vocalist doesn’t appear in the video directed by Ryan Hope, Khalifa himself does. O.N.I.F.C. is scheduled for release on December fourth.

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Our Holiday 2012 MIXTAPE IS OUT | DOWNLOAD IT NOW


The holiday season has arrived and our crew along with Dj Bella Fiasco X Dj Mike Sincere & Power 106's Rikki Martinez have came together to whip up a gnarly mixtape for your listening pleasure all in celebration for our recently released HOLIDAY 2012 COLLECTION. Enjoy & download it here. + don't forget to #SHOP online & save 26% off by using promo code "holiday26" what you waiting for?! leggo.

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LAUREN LEPORE | women in MISHKA SOCKS


Mishka has been a fan of Lauren Lepore’s camera work for some time now. Also known as Trillary Duff, the New York-based photographer has a particular predilection for shooting attractive females in Mishka products, so much so that the streetwear label recently borrowed her talents for a photoshoot highlighting its new sock collection. Featured are Mishka’s signature array of bold, off-kilter graphics — eyeballs and Death Adders included — though the products understandably take a backseat to the models here. Head to Mishka’s online store to purchase the socks.

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BIG SEAN | IMAGINATION


As we anxiously await the release of Big Sean‘s sophomore album Hall of Fame, the Detroit rapper launches a new web series revealing his uphill journey to stardom. The first installment titled “Imagination” focuses on the creative vision he had for himself, family, friends and city when many naysayers said it wasn’t possible. From ambitions to being the next Big Tymer or owning his own Roc-A-Fella-like record label, Sean takes us on a journey to realizing his dreams – sharing his successes with his mother and working with the same individuals he strived to be just a few short years ago. Stay tuned for the second installment and additional release details surrounding the G.O.O.D. Music artist’s forthcoming album due out December 18.

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OUR HOLIDAY 2012 COLLECTION | IS NOW AVAILABLE


The time has come world, the holidays are here and so has our newest collection, our Holiday 2012 collection is now available online & in retailers near you. Much thanks to everyone who has supported our small time L.A based brand throughout these past few seasons. Because of the love & support, the team has decided to offer all online customers a 26% off discount on all products BY USING PROMO CODE: HOLIDAY26, which starts today - christmas time 12.25.12! Be sure to cash in & take advantage of our offers and surprise pieces we plan to release within the next few weeks. Take some time to check out our online lookbook by clicking on our "lookbook" tab + be sure to stay tuned on a second lookbook which will be released shortly featuring DJ Bella Fiasco + Dj Mike Sincere + Power 106's Rikki Martinez all in celebration for our Holiday mixtape which will be released within the next week. Enjoy world.

#lifeisbeautiful #SHOPNOW

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KANYE WEST | WHITE DRESS


Following an initial preview, we’re now privy to Kanye West‘s “White Dress” in its entirety. Pulled from the forthcoming soundtrack for The Man with the Iron Fists, the RZA produced track is accompanied by an unofficial video treatment that serves as a visual collage of several Earthly locations. Thus far, the soundtrack is certainly shaping up to be one of the most ambitious and well-crafted hip-hop releases of the year. Take a listen to the track, fire.

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